Are you paying attention? Good - because this bike will redefine your expectations. Building on this ergonomic foundation, we selected components renowned for their performance and value. With a Shimano 3x10 speed transmission, powerful hydraulic disc brakes and a smooth, comfortable RockShox fork, we've created a hardtail that's capable of tackling anything from relaxed, day-long trail rides to shorter, all-out blasts.

The high quality 6061 aluminium frame - with mechanically formed top and down tubes and internal cable routing for cleaner looks and longer lasting smooth shifting - is a perfect example of state of the art bike frame technology at an affordable price. Details like the integrated rear disc mount and cleverly crafted head tube area leave no doubt that this is a serious bike, built to do its job well. And with Cube's Agile Ride Geometry (ARG), the Attention offers the ideal combination of stability and agility to take on any trail challenge, regardless of how you ride it. We designed the ride position to be comfortable and efficient, so you can get on with racking up the miles... and smiles.