Brand

• Implement the marketing plan, in full and to budget.
• Write all creative briefs and manage the process in conjunction with internal design and website technical teams.
• Work with suppliers and manage all design, print and cost management /purchase of all supporting brand materials to create to deliver marketing plan whilst ensuring consistency across all brand elements.
• Manage all production of photography to ensure images are high quality and are best represented in line with brand guidelines.
• Writing and proof-reading all brand collateral.
• Championing the brand internally and externally.
• Approve use of their brand collateral output.
• Implement all B2B and B2C research and manage results.

Sales Support

• Work with the sales team to maximise the generation of new business prospects by implementing and managing all relevant marketing communications.
• Support sales team with the development and organisation of all trade and consumer exhibitions. Manage all exhibition collateral and media coverage.
• Support sales team with ongoing information regarding network / B2B events which to attend.
• Manage all B2B & B2C sales collateral and develop any new materials line with marketing plan and brand guidelines.
• Attend events and manage on site promotional activity for the brand.

Communication

• Write and implement the monthly B2B and B2C digital communication plan, which includes writing copy, managing database, distribution and reporting.
• Manage all PR activity with agency including the copy approval and monthly PR calendar for trade and consumer PR.
• Work alongside stakeholders and local community groups and charities to deliver community PR plan.
• Manage and book all ongoing advertising and work with creative team to deliver appropriate and targeted messages.
• Managing all editorial content on website, including copy writing, effectiveness of communicating the brand experience to potential B2B & B2C visitors. Ensuring all information is kept up to date and in real time.
• Conduct monthly website analytics and recommend ongoing improvements for SEO.
• Co-ordinate brand content for Twitter, Facebook, Pinterest , Youtube, Instagram and Linkedin and work with agency to deliver.
• Providing monthly performance updates for social media, digital performance.
• Develop regular reports on the effectiveness of marketing campaigns.
• Manage any other ad hoc marketing requests which support sales growth.

Skills / Experience

• Have 5 years marketing experience.
• A marketing related degree or professional qualification.
• CIM qualified or CIM Member.
• Exposure to B2B and B2C marketing techniques.
• Experience of creative and development coupled with the promotion of these messages using marketing communications.
• Good understanding of digital and SEO management.
• Strong branding / creative / conceptual skills.
• Strong experience of managing supplier base and cost control.
• Be a great project manager.
• Have an 'eye for brand'.
• Excellent spoken and written communication skills.
• Good organisational and planning skills.
• The ability to work on own initiative and under pressure.
• Good attention to detail.
• A self starter with the ability to work on own initiative.
• Good relationship builder.
• Not scared to challenge opinion.

To apply

To apply for this role, please email your covering letter and CV to Emmad@wheelies.co.uk

Back To Jobs List