This special CVNDSH model is made from pure USA grown Rocky Mountain wool. For true 4-season versatility and a casual flair, this Wooleator delivers Cavendish style.

The original Aireator™ was such a solid, versatile platform for a sock that it had to made in wool also. That is exactly what the Wooleator™ is. Performance cycling and running shoes require a sock that doesn’t take up too much space. Cooler temperatures and inclement weather doesn’t mean your shoes grow to accommodate thicker socks. You need better insulation in the same space. This is when the Wooleator™ shines. Since they are so thin, they don’t take summers off.

Notably, 'Cavendish Signature' Wooleator™ Hi-Top has hits of green to honor the incredible achievement of the Manxman who became the first ever British cyclist to win the Points Classification at the Tour de France and taking home the coveted Green Jersey. This Wooleator™ can be dressed up, ridden around town or worn on any adventure you can conjure up. An honest four season multi-sport sock, the Wooleator™ is regarded as one of DeFeet's most versatile models. Constructed with the finest American Merino grown within the Rocky Mountain regions of the USA.

If there were a poll taken to vote for the greatest road sprinter of all time, we'd put our entire stack of chips on Mark Cavendish. While there have been many flashy, stylish sprinters over the years, Cavendish is simply the complete package. We would say that even if he didn't wear DeFeet. Cavendish has in fact worn DeFeet for nearly his entire pro career. We were thrilled to discover in an interview with him that he even wore DeFeet growing up as a young rider. As impressive as he is on the bike, we really enjoy Cavendish off the bike. Is it possible for such an athlete to be as confident as he is, while retaining a humble and caring side for others and the roots of his sport? It is in the case of Mark Cavendish.

2014 is a milestone year for Cavendish as he launches his CVNDSH brand. With CVNDSH, Mark will showcase brands that he has learned over time share his values. These are brands that earn their place by upholding the same standards of quality and performance that Cavendish has displayed in his cycling. DeFeet is proud to have been hand picked by Cavendish to craft products bearing the CVNDSH logo.